The rum of the Andes meets the Bordeaux scene.
The brief
"Santa Teresa, the premium Venezuelan rum house, hosted a launch evening in the refined setting of the Bome Hôtel in Bordeaux. The event had to reflect the brand's DNA: Latin warmth, quality, sensoriality."
Our approach
Latin jazz and bossa nova for the welcome, evolving into an afro-Latin house set that came alive as the night went on. Sound tailored to the Bome's intimate space, with close attention to sonic texture in keeping with the brand's premium positioning.
Gallery
